Direct-to-Patient Virtual Summit

Direct-to-Patient Engagement Summit

September 30, 2025
Virtual Event

Impact of DTP to Drive a Commercial Impact while Ensuring Legal Compliance

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Previous Attendees

The Direct-to-Patient Engagement Summit is the only industry event dedicated exclusively to the evolving strategies, technologies, and partnerships that are reshaping how life sciences companies connect with patients. As the healthcare landscape shifts toward more patient-centric models, this summit brings together leaders from pharma, biotech, digital health, telemedicine, and pharmacy to explore how to eliminate access barriers and deliver therapies more efficiently. From GLP-1 distribution breakthroughs to the rise of virtual prescribing platforms like Hims, Hers, and Ro, the event will spotlight real-world case studies and innovative commercial models that are transforming the patient experience and accelerating time-to-treatment.

This full-day virtual event, hosted by Momentum Events and led by legal and compliance expert Darshan Kulkarni, convenes pharma marketers, medical affairs professionals, patient centricity leaders, in-house counsel, and regulatory experts to explore how to responsibly build and scale patient engagement pathways. Sessions will feature real-world insights and best practices from across large pharma, emerging biotech, digital health innovators, and platform providers. Attendees will walk away with actionable strategies to navigate regulatory and compliance risks, manage partnerships and vendors, address privacy rules and off-label concerns, and future-proof their direct-to-patient models.

Whether you work in commercial, market access, medical affairs, or digital health, this summit delivers practical insights and strategic guidance to help you stay ahead. Learn how to build frictionless patient journeys, partner effectively with telehealth platforms, and leverage real-world data to optimize engagement. If you're looking to understand how leading companies are putting patients at the center of their access strategies — and how your organization can do the same — the Direct-to-Patient Engagement Summit is where you need to be.

Who Should Attend

This virtual event is designed for professionals from pharmaceutical, biotech, and medical device companies who are advancing Direct-to-Patient strategies across the product lifecycle. Attendees include leaders and decision-makers in Medical Affairs, Commercial, Marketing, Field-Based Roles, and Legal/Regulatory Affairs.

Connect & Collaborate

Engage with life science and healthcare professionals in a dynamic virtual environment designed for meaningful connection:

Participate in real-time Q&A sessions and interactive polls to explore emerging regulatory challenges.

Join topic-driven educational sessions exploring the impact and changing landscape of Direct to patient engagement

Connect 1:1 with peers, thought leaders, and legal advisors to exchange insights and best practices.

Discover opportunities to explore how others are engaging in this space and the opportunities withing D-T-P

Program Design

Join us for a virtual program developed in collaboration with FDA regulatory expert Darshan Kulkarni, offering actionable insights at the intersection of patient engagement, regulatory compliance, digital health, and decentralized clinical trials. Explore evolving data privacy standards, ethical considerations, and cross-functional strategies—all within a flexible virtual format that allows you to customize your experience, engage at your convenience, and revisit content on demand.

Darshan Kulkarni

Regulatory and Compliance Attorney for the Life Sciences

The Kulkarni Law Firm

Erica Devine

Director, Patient Experience and Operations - Nephrology

Otsuka Precision Health Inc. (OPH)

Marie-Ange Noué

Senior Director & Head of North America Scientific Communications

EMD Serono, Inc.

Haroon Hameed

Business Bankruptcy Committee Liaison to the Law Student Committee

American Bar Association, Business Law Section

9:00 AM

Opening Remarks and Setting the Stage

Kick off the day with Darshan Kulkarni, who will frame the event around practical collaboration—why legal, regulatory, marketing, and medical affairs must unite around the patient journey.

9:15 AM

Panel: What Patients Actually Want — And What That Means for Pharma

As expectations evolve around access, transparency, and personalized care, patient advocates and experts will share what matters most in communication, support, and treatment experiences. The conversation will examine where traditional pharma strategies often fall short of the lived patient experience and highlight the importance of trust-building and co-creation in developing meaningful engagement programs. Panelists will also unpack how digital tools, real-time feedback, and two-way communication can enhance patient satisfaction and loyalty. Attendees will walk away with actionable insights on how to embed the “voice of the patient” across R&D, medical affairs, and commercialization efforts.

10:15 AM

Break and Virtual Networking

10:45 AM

Marketing in a Regulated World: Crafting DTP Strategies That Actually Convert

Learn how marketers are building awareness and driving engagement using DTP tactics that respect guardrails without killing creativity. Includes platform considerations, audience segmentation, and messaging tone.

11:15 AM

Bridging Science and Storytelling: The Role of Medical Affairs in Direct-to-Patient Marketing

As the healthcare landscape evolves to become more patient-centric, Medical Affairs professionals are uniquely positioned to ensure that Direct-to-Patient (DTP) marketing efforts are scientifically accurate, ethically sound, and resonate with the needs of the patient community. This session will explore how Medical Affairs can serve as a strategic partner in shaping DTP campaigns that educate, empower, and engage patients across diverse populations.

12:00 PM

Lunch Break

1:00 PM

From Exam Room to Inbox: The Provider’s Role in Direct-to-Patient Engagement

As pharmaceutical companies expand their Direct-to-Patient (DTP) efforts, healthcare providers remain a critical voice in ensuring that patients receive clear, credible, and personalized health information. This session will explore the intersection of provider trust and patient empowerment in a digitally connected world.

1:45 PM

Navigate the Legal & Regulatory Landscape of Direct-to-Patient Engagement

As pharma and biotech companies move closer to the patient, they must navigate a complex and evolving legal and regulatory landscape. This session will explore how FDA, FTC, and state-level rules apply to direct-to-patient models, including the nuances of disease awareness campaigns, branded communications, and call-to-action advertising. It will also address the legal considerations of partnering with telemedicine providers and pharmacy fulfillment platforms, as well as how to stay compliant with HIPAA, data privacy, and patient consent requirements. Attendees will gain insights into managing the risks of off-label promotion, ensuring regulatory alignment, and understanding how in-house counsel, legal, and regulatory teams can serve as strategic enablers of innovation—not just compliance gatekeepers—in building responsible, scalable DTP engagement programs.

2:45 PM

The Future of Patient Engagement: What's Next from FDA, FTC & Platforms

A look ahead at the policies shaping DTP marketing: FDA’s evolving digital engagement rules, FTC's stance on influencers and dark patterns, and how platforms like Meta and Google are rewriting pharma ad access.

3:45 PM

Closing Remarks

4:00 PM

Summit Concludes

10:00AM

This event has passed!

Register now. Early Bird Rate ends in…

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Early Bird!

$595

$400 Savings

Advanced Rate

$695

$300 Savings

Standard

$995

Frequently Asked Questions

1. Why Should I Attend? (aka: What's In It for Me?)

TOP REASONS TO ATTEND

-Understand the New Regulatory Landscape: Learn how to build compliant, patient-centered clinical and commercial strategies.

-Connect with Patient Advocates and Industry Leaders: Discover how real-world experiences and collaborative models are transforming trial design, engagement, and access.

-Learn Innovative DTP Strategies from Case Studies: Explore how leading sponsors are successfully implementing DTP programs

-Drive Inclusive, Accessible Clinical Research: Discover tools and frameworks for reaching diverse and underserved populations through direct engagement.

-Build Partnerships Across the DTP Ecosystem: Whether you're from a sponsor, CRO, tech vendor, or advocacy group, this summit is your opportunity to forge new partnerships that accelerate progress and impact patients directly.
2. Who Should Attend? (Hint: It Might Be You)
This event is designed for pharmaceutical, biotech, and medical device professionals with responsibilities in the following areas:
- Medical Affairs
- Commercial
- Marketing
- Field
- Legal/ Regulatory Affairs
3. Can I Register a Group? (Squad Goals: Activated)

Yes! Bring your crew. Whether it’s your department, your leadership team, or your whole company — group registration is easy and comes with perks. Discounts? You bet. Better collaboration back at the office? Definitely. Reach out to us for custom group packages and let’s make it a team experience.

Interested in Group Rates?

Email Arianne Leclair at Arianne@momentumevents.com to secure the best group discounts
4. What’s the Event About? (The Elevator Pitch)

The Direct-to-Patient Summit is dedicated to redefining patient engagement by placing patients at the center of the healthcare conversation.

Our mission is to empower patients as active collaborators in research, development, access, and delivery of medical care. Through open dialogue between patients, providers, industry leaders, and advocacy organizations, we aim to foster innovation that is informed by real-world patient experiences, needs, and outcomes.
5. Interested in Sponsorship? (Let’s Talk Visibility + Value)

Want your brand in front of the right people, in the right way, at the right time? Our sponsorship opportunities are customizable, creative, and designed to deliver ROI. From thought leadership to branding to curated meetings — let’s create something impactful. Drop us a line and we’ll cook up something special.

2025 SPONSORSHIP OPPORTUNITIES ARE NOW OPEN

Sponsorship is a great way to enhance your brand’s visibility and help you connect with top-level decision-makers, innovators, and industry disruptors. There are a number of ways to maximize branding opportunities at the summit.
6. How Do I Network? (Spoiler: It’s Easier Than You Think)

We make networking feel natural — not awkward. From structured roundtables and topic lounges to networking receptions and interactive sessions, there are plenty of ways to meet people who matter to your work (and might just become collaborators or friends). Just bring your curiosity — we’ll handle the rest.

NETWORKING CAPABILITIES

✔ Virtual Matchmaking: Visit our virtual lobby and connect with fellow attendees using our platform’s matchmaking technology. You can chat, video, and even make a list of the people you want to meet and the knowledge you’re looking to gain through our bespoke 1:1 matchmaking services.

✔ Roundtable Networking throughout the Summit will give you the chance to connect and meet in-depth your fellow attendees as well as our sponsors and speakers.

✔ The platform we use allows us to make polls, QA, and chat during the sessions.

Frequently Asked Questions

What are the top reasons why I should attend?

TOP REASONS TO ATTEND

-Learn and implement different metrics for measuring the success of your KOL interactions and to benchmark against other TLLs

-Craft effective TLL Business Planning and Development that secures cross-functional effective collaboration for the overall success of the company

-Explore different tools and ways to work with your KOLs and DOLs, learn best practices on how the industry is managing its interactions

-Find innovative ways to keep HCPs engaged and interested in your speaker programs

-Understand the compliance and ethics considerations for TLLs on their internal and external interactions and engagement to guarantee successful engagement
Who should attend?
This event is designed for pharmaceutical, biotech, and medical device professionals with responsibilities in the following areas:
- TLL (Thought Leader Liaison)
- Thought Leader Engagement
- KOL Relationship Management/ Development
- Regional Marketers
- Associate Director of Marketing
- Opinion/Thought Leader Relations
- Speaker Bureau Training/Management
- Speaker Programs
- Speaker Advisory Boards
- Key Customer Engagement Manager
- Regional Marketing Liaison
- Global Stakeholder Strategy and Insights
- Associate Director, Opinion Leader Programming
- Global KOL Manager
- Sr Manager, International and Global Customer Meeting Services
- Global Thought Leader Center of Excellence
- Medical Education, Launch, and TL Engagement
- US Customer Meeting Services
- KOL Marketing
- Associate Director, Medical Marketing
- Digital Communication
- Media/Multimedia
- External Engagement
- Commercial Operations
- Marketing Operations
- Field sales/Field Directors
- Strategic Account Management
- Advisory Board Management
- Professional Education/Programs
- Global Relations
- Compliance, Legal and Regulatory
- CRM Systems
- External Affairs
- Stakeholder Relations/Outreach
- Physician Education/Outreach
- Promotional Regulatory Affairs
- Franchise/Business Unit/Therapeutic Area Management
- Brand/Portfolio Management
- Brand/Product Commercialization
- Commercial//Marketing Strategy
Can I register a group?
What is the Event About?

The ONLY Thought Leader Liaison-focused event in the Pharma industry is COMING BACK for its 5th Edition!

The 5th Thought Leader Liaison Engagement Summit is the only conference that focuses entirely on the TLL/Regional Marketing role within the Pharmaceutical industry. Emphasizing on TLL strategies, using of technology and enhancing HCP engagement across the board, in advisory boards, speaker programs in a compliant manner and the KOL-DOL strategizing and prioritizing, learning from established TLL teams and their successful implementation of new tactics.
Venue

The Notary Hotel, Philadelphia,
Autograph Collection
21 North Juniper Street,
Philadelphia, PA, 19107, US

A limited and exclusive room block is available for our 5th Thought Leader Liaison Engagement Summit. To take advantage of our discounted room rate please click here.

Please note there is only one official, exclusive housing block for this event. Any other channels for booking reservations are not authorized. If you are contacted by a 3rd party housing company claiming to have a relationship with Momentum Events Group LLC, its event and/or Wyndham Lake Buena Vista; these companies and others like it are not in any way affiliated with us.
Sponsorship

2025 SPONSORSHIP OPPORTUNITIES ARE NOW OPEN

Sponsorship is a great way to enhance your brand’s visibility and help you connect with top-level decision-makers, innovators, and industry disruptors. There are a number of ways to maximize branding opportunities at the summit.
Interested in learning more about Sponsorship Opportunities?
Contact Lauren Arcady at Laurenb@momentumevents.com to get a customized quote today!

Direct-to-Patient Engagement Summit

September 30, 2025Virtual Event

Previous Attendees

Who Should Attend

Connect & Collaborate

Program Design

Featured Speakers

Darshan Kulkarni

Erica Devine

Marie-Ange Noué

Haroon Hameed

Interested in Becoming Part of the Speaking Faculty?

Event Agenda

September 30, 2025 (All times are in EST)

9:00 AM

Opening Remarks and Setting the Stage

9:15 AM

Panel: What Patients Actually Want — And What That Means for Pharma

10:15 AM

Break and Virtual Networking

10:45 AM

Marketing in a Regulated World: Crafting DTP Strategies That Actually Convert

11:15 AM

Bridging Science and Storytelling: The Role of Medical Affairs in Direct-to-Patient Marketing

12:00 PM

Lunch Break

1:00 PM

From Exam Room to Inbox: The Provider’s Role in Direct-to-Patient Engagement

1:45 PM

Navigate the Legal & Regulatory Landscape of Direct-to-Patient Engagement

2:45 PM

The Future of Patient Engagement: What's Next from FDA, FTC & Platforms

3:45 PM

Closing Remarks

4:00 PM

Summit Concludes

Program Agenda: Day One

October 13th

10:00AM

Welcome

10:00AM

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Program Agenda: Day One

October 13th

10:00AM

Welcome

10:00AM

Welcome

10:00AM

Welcome

10:00AM

Welcome

10:00AM

Welcome

10:00AM

Welcome

10:00AM

Welcome

10:00AM

Welcome

Pricing

This event has passed!

Register now. Early Bird Rate ends in…

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1-Day Virtual Event Full Access

September 30, 2025
Virtual Event