The National
Etailing + Marketing Summit
April 26-27, 2027
Encore Boston Harbor, Boston MA
DELIVERING TOMORROW, TODAY- THE EVOLUTION OF DIRECT & DIGITAL MARKETING
Our Most Interactive Format Yet!
Forget the traditional conference model of passive plenary sessions and endless slide decks. At the NATIONAL ETAILING + MARKETING SUMMIT, you are part of the program. Every session is designed to be immersive, hands-on, and rooted in real-world problem solving-placing you elbow-to-elbow with industry leaders, peers, and innovators as you tackle today’s toughest challenges together.
Idea Incubators
Begin with 15-minute expert-led conversations to set the stage, then break into guided roundtable discussions where ideas evolve into actionable strategies
Scenario-Based Learning
Test your thinking in live, scenario-driven exercises with real-time polling and audience participation that turn insights into implementation
Fan-Favorite Roundtables
Back by popular demand and expanded for 2026, these sessions offer unparalleled opportunities to share challenges, crowdsource solutions and learn from peers
2026 Speaking Faculty
Featured Industry Leaders
Highlights from our 2026 summit — 2027 faculty coming soon
We are seeking experienced digital and print marketing professionals in e-commerce to share their expertise and join our speaking faculty.
Do you have a story to share?
The complete 2026 NEMOA brochure
Speakers, sessions, research insights
7:45 am
REGISTRATION AND NETWORKING BREAKFAST
8:45 am
CHAIRPERSON’S OPENING REMARKS
9:00 am
OPENING KEYNOTE: REIMAGINING PHARMA MARKETING
9:45 am
FIRESIDE CHAT: METRICS & DATA - FROM ZERO TO HERO
Unlock the True Power of Pharma Marketing Data


10:30 am
PRE-SCHEDULED 1:1 MEETINGS & NETWORKING BREAK
11:15 am
SOCIAL MEDIA SHIFTS: TURNING CHANGE INTO MARKETING ADVANTAGE
Social media evolves daily, creating new challenges for pharma marketers: high volumes of user-generated content, the need for fair balance, risks of off-label promotion, and the rapid spread of misinformation. This session reveals how to turn those risks into opportunities, accelerating campaign approvals, engaging patients with confidence, and protecting brand reputation. Walk away with strategies to monitor in real time, harness patient conversations for insights, and transform compliance hurdles into growth drivers.

12:00 pm
PANEL DISCUSSION: THE PRC/MLR TANGO
Collaborate, Create, and Comply


12:45 pm
LUNCH BREAK
1:45 pm
SMART HCP ENGAGEMENT
Strategies That Cut Through the Noise & Build Strong Connections

2:30 pm
INTERACTIVE ROUNDTABLE DISCUSSION: “YOUR OMNICHANNEL JOURNEY”
Map Your Omnichannel Journey: Collaborate, Learn, and Build Your Roadmap

3:15 pm
PRE-SCHEDULED 1:1 MEETINGS & NETWORKING BREAK
4:00 pm
WORKING WITH CELEBRITIES & INFLUENCERS IN HEALTHCARE
Beyond the Buzz: How to Effectively Partner with Celebrities & Influencers in Healthcare

4:45 pm
AI CASE STUDY: JUST USE AI
Leverage Generative AI in Content Production

5:30 pm
COCKTAIL RECEPTION & VIP EXPERIENCE
Program Agenda: Day Two
November 12, 2025
8:00 am
NETWORKING BREAKFAST
8:30 am
PRE-SCHEDULED 1:1 MEETINGS
8:50 am
CHAIRPERSON’S OPENING REMARKS & DAY 1 OVERVIEW
9:00 am
FIRESIDE CHAT BY OSTRO

9:45 am
CASE STUDY: FROM SCROLL TO SOLD
Using Influencers and Content Creators to Build your Medical Device Brand

10:30 am
PRE-SCHEDULED 1:1 MEETINGS & NETWORKING BREAK
11:15 am
INTERACTIVE GROUP SESSION: THE PRODUCT IS NOT THE HERO ANYMORE - THE PATIENT IS!
Flip the Script: Make the Patient the Hero of Your Brand Story
12:00 pm
FIRESIDE CHAT: TV COMMERCIALS & SOCIAL MEDIA
Build Strategies and Campaigns for Your Audience's Preferred Channels

12:45 pm
LUNCH BREAK
1:30 pm
PANEL DISCUSSION: SUCCESSFUL INTERNAL CROSS-FUNCTIONAL COLLABORATION
Breaking Silos: Building Stronger Bridges Between Marketing & Medical

2:15 pm
INTERACTIVE SESSION: REAL WORLD PRACTICAL STRATEGIES IN SOCIAL MEDIA CAMPAIGNS
3:00 pm
PRE-SCHEDULED 1:1 MEETINGS
7:45 am
REGISTRATION AND NETWORKING BREAKFAST
8:45 am
CHAIRPERSON’S OPENING REMARKS
9:00 am
OPENING KEYNOTE: REIMAGINING PHARMA MARKETING
9:45 am
FIRESIDE CHAT: METRICS & DATA - FROM ZERO TO HERO
Unlock the True Power of Pharma Marketing Data


10:30 am
PRE-SCHEDULED 1:1 MEETINGS & NETWORKING BREAK
11:15 am
SOCIAL MEDIA SHIFTS: TURNING CHANGE INTO MARKETING ADVANTAGE
Social media evolves daily, creating new challenges for pharma marketers: high volumes of user-generated content, the need for fair balance, risks of off-label promotion, and the rapid spread of misinformation. This session reveals how to turn those risks into opportunities, accelerating campaign approvals, engaging patients with confidence, and protecting brand reputation. Walk away with strategies to monitor in real time, harness patient conversations for insights, and transform compliance hurdles into growth drivers.

12:00 pm
PANEL DISCUSSION: THE PRC/MLR TANGO
Collaborate, Create, and Comply


12:45 pm
LUNCH BREAK
1:45 pm
SMART HCP ENGAGEMENT
Strategies That Cut Through the Noise & Build Strong Connections

2:30 pm
INTERACTIVE ROUNDTABLE DISCUSSION: “YOUR OMNICHANNEL JOURNEY”
Map Your Omnichannel Journey: Collaborate, Learn, and Build Your Roadmap

3:15 pm
PRE-SCHEDULED 1:1 MEETINGS & NETWORKING BREAK
4:00 pm
WORKING WITH CELEBRITIES & INFLUENCERS IN HEALTHCARE
Beyond the Buzz: How to Effectively Partner with Celebrities & Influencers in Healthcare

4:45 pm
AI CASE STUDY: JUST USE AI
Leverage Generative AI in Content Production

5:30 pm
COCKTAIL RECEPTION & VIP EXPERIENCE
Program Agenda: Day Two
November 12, 2025
8:00 am
NETWORKING BREAKFAST
8:30 am
PRE-SCHEDULED 1:1 MEETINGS
8:50 am
CHAIRPERSON’S OPENING REMARKS & DAY 1 OVERVIEW
9:00 am
FIRESIDE CHAT BY OSTRO

9:45 am
CASE STUDY: FROM SCROLL TO SOLD
Using Influencers and Content Creators to Build your Medical Device Brand

10:30 am
PRE-SCHEDULED 1:1 MEETINGS & NETWORKING BREAK
11:15 am
INTERACTIVE GROUP SESSION: THE PRODUCT IS NOT THE HERO ANYMORE - THE PATIENT IS!
Flip the Script: Make the Patient the Hero of Your Brand Story
12:00 pm
FIRESIDE CHAT: TV COMMERCIALS & SOCIAL MEDIA
Build Strategies and Campaigns for Your Audience's Preferred Channels

12:45 pm
LUNCH BREAK
1:30 pm
PANEL DISCUSSION: SUCCESSFUL INTERNAL CROSS-FUNCTIONAL COLLABORATION
Breaking Silos: Building Stronger Bridges Between Marketing & Medical

2:15 pm
INTERACTIVE SESSION: REAL WORLD PRACTICAL STRATEGIES IN SOCIAL MEDIA CAMPAIGNS
3:00 pm
PRE-SCHEDULED 1:1 MEETINGS
7:45 am
REGISTRATION AND NETWORKING BREAKFAST
8:45 am
CHAIRPERSON’S OPENING REMARKS
9:00 am
OPENING KEYNOTE: REIMAGINING PHARMA MARKETING
9:45 am
FIRESIDE CHAT: METRICS & DATA - FROM ZERO TO HERO
Unlock the True Power of Pharma Marketing Data


10:30 am
PRE-SCHEDULED 1:1 MEETINGS & NETWORKING BREAK
11:15 am
SOCIAL MEDIA SHIFTS: TURNING CHANGE INTO MARKETING ADVANTAGE
Social media evolves daily, creating new challenges for pharma marketers: high volumes of user-generated content, the need for fair balance, risks of off-label promotion, and the rapid spread of misinformation. This session reveals how to turn those risks into opportunities, accelerating campaign approvals, engaging patients with confidence, and protecting brand reputation. Walk away with strategies to monitor in real time, harness patient conversations for insights, and transform compliance hurdles into growth drivers.

12:00 pm
PANEL DISCUSSION: THE PRC/MLR TANGO
Collaborate, Create, and Comply


12:45 pm
LUNCH BREAK
1:45 pm
SMART HCP ENGAGEMENT
Strategies That Cut Through the Noise & Build Strong Connections

2:30 pm
INTERACTIVE ROUNDTABLE DISCUSSION: “YOUR OMNICHANNEL JOURNEY”
Map Your Omnichannel Journey: Collaborate, Learn, and Build Your Roadmap

3:15 pm
PRE-SCHEDULED 1:1 MEETINGS & NETWORKING BREAK
4:00 pm
WORKING WITH CELEBRITIES & INFLUENCERS IN HEALTHCARE
Beyond the Buzz: How to Effectively Partner with Celebrities & Influencers in Healthcare

4:45 pm
AI CASE STUDY: JUST USE AI
Leverage Generative AI in Content Production

5:30 pm
COCKTAIL RECEPTION & VIP EXPERIENCE
Program Agenda: Day Two
November 12, 2025
8:00 am
NETWORKING BREAKFAST
8:30 am
PRE-SCHEDULED 1:1 MEETINGS
8:50 am
CHAIRPERSON’S OPENING REMARKS & DAY 1 OVERVIEW
9:00 am
FIRESIDE CHAT BY OSTRO

9:45 am
CASE STUDY: FROM SCROLL TO SOLD
Using Influencers and Content Creators to Build your Medical Device Brand

10:30 am
PRE-SCHEDULED 1:1 MEETINGS & NETWORKING BREAK
11:15 am
INTERACTIVE GROUP SESSION: THE PRODUCT IS NOT THE HERO ANYMORE - THE PATIENT IS!
Flip the Script: Make the Patient the Hero of Your Brand Story
12:00 pm
FIRESIDE CHAT: TV COMMERCIALS & SOCIAL MEDIA
Build Strategies and Campaigns for Your Audience's Preferred Channels

12:45 pm
LUNCH BREAK
1:30 pm
PANEL DISCUSSION: SUCCESSFUL INTERNAL CROSS-FUNCTIONAL COLLABORATION
Breaking Silos: Building Stronger Bridges Between Marketing & Medical

2:15 pm
INTERACTIVE SESSION: REAL WORLD PRACTICAL STRATEGIES IN SOCIAL MEDIA CAMPAIGNS
3:00 pm
PRE-SCHEDULED 1:1 MEETINGS
PRICING
Super Early Bird
Early Bird Rate
Register by 02/19/2027Advanced Rate
Register by 04/02/2027Standard Rate
Register after 04/02/2027Super Early Bird
Early Bird Rate
Register by 02/19/2027Advanced Rate
Register by 04/02/2027Standard Rate
Register after 04/02/2027Become a Sponsor
Sponsorship opportunities are limited, so contact us today for more information!
NEMOA delivered direct access to senior retail and catalog leaders who are actively shaping their marketing strategies. The conversations we had translated into real business opportunities
Sponsoring NEMOA gave us visibility with the right audience: decision-makers with buying authority. We left with new stronger relationships, and a clear sense of industry trends
The thought leadership opportunities were invaluable. Presenting on stage alongside industry experts elevated our brand and showcased our solutions as essential to the future of omnichannel marketing
The curated audience, interactive sessions, and networking made it the most effective sponsorship investment we’ve made
2026 SPONSORS
2026 Rising Stars Ceremony 🏆
Rising Stars and Lifetime Achievement Award Ceremony
Each year at this event, we honor the rising stars of multi-channel marketing. Chosen from a pool of nominations, these emerging leaders are already driving change and poised to shape the future of the industry as it evolves
Venue
Encore Boston Harbor
1 Broadway, Everett,
MA 02149, United States

A limited and exclusive room block is available for The National Etailing + Marketing Summit NEMOA 2027.
Welcome to Encore Boston Harbor, offering the finest in luxury accommodations, five-star dining, gaming, shopping, and more. At every turn, impeccable service. On every level, enchanting ambiance. Indulge in the excitement of our stunning casino. Immerse in the tranquility of our luxurious spa or our outdoor Harborwalk. Enjoy the amazing views from our elegantly appointed rooms and suites.
Please note there is only one official, exclusive housing block for this event. Any other channels for booking reservations are not authorized. If you are contacted by a 3rd party housing company claiming to have a relationship with Momentum Events Group LLC, its event and/or The Encore Boston Harbor; these companies and others like it are not in any way affiliated with us.
Testimonials
“Overall, the event is filled with people who want to have conversations about how to improve. Those conversations lead to partnerships, which can lead to mutual success and growth.”
"An exciting and welcoming conference introducing me to the industry."
"I learned so much and will get back to work fueled by fresh ideas and new contacts."
"NEMOA Provides a reliable way to refresh ideas and renew relationships every spring!"
The NEMOA Custom App
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Want direct access to every power player on site — and the freedom to connect on your own terms? You’ve got it. This is networking, redefined.
- ✨ AI-Powered Matchmaking
- 🤝 Unlimited Meetings
- 🗓️ Custom Agendas
- 📍 Seamless Navigation
Frequently Asked Questions
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1. Why Should I Attend? (aka: What's In It for Me?)
TOP REASONS TO ATTEND
- Discover Print’s Proven Impact on Engagement and how catalogs and direct mail can strengthen your multi-channel strategy
- Strategically Integrate Print and Digital for highly effective omnichannel campaigns that are backed by data, boosting both engagement and ROI with a seamless approach
- Turn Data into Marketing Gold by crafting targeted, personalized direct marketing campaigns that meet your customers where they are, boosting response rates and building lasting loyalty
- Master Performance Tracking and ROI Measurement to justify marketing spend in both print and digital, despite rising costs
- Build Valuable Industry Connections through intimate, exclusive networking opportunities such as our boat cruise and champagne roundtables
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2. Who Should Attend? (Hint: It Might Be You)
C-level, VP, Directors and Managers working at Consumer-Facing Brands in all Industries with responsibilities in any of the following areas:
- Marketing, Digital Marketing, Omnichannel Marketing, Marketing Strategy
- Innovation and Growth
- Customer Acquisition, Retention, and Loyalty
- eCommerce
- Print and Promotions
- Catalogue
- Market Analytics
- Media
- Creative
- Merchandising
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3. Can I Register a Group? (Squad Goals: Activated)
Yes! Bring your crew. Whether it’s your department, your leadership team, or your whole company — group registration is easy and comes with perks. Discounts? You bet. Better collaboration back at the office? Definitely. Reach out to us for custom group packages and let’s make it a team experience.
Interested in Group Discounts?
Email Arianne Leclair at Arianne@momentumevents.com and get the best group discounts.
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4. What’s the Event About? (The Elevator Pitch)
Join top brands and marketers as they learn to integrate the best of both print and digital to drive results. Historically the go-to event for mastering print, we’ve now expanded our agenda to cover the cutting-edge of digital marketing as well. This summit is your chance to unlock strategies that:
- Seamlessly blend channels
- Maximize ROI
- Create high-impact campaigns that break through the noise
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5. Where's the Event? (Location, Location, Inspiration)
We host our events in vibrant cities with easy access, great hotels, and plenty of after-hours fun. Whether it's a bustling East Coast hub or a sunny West Coast getaway, we pick venues that are professional, polished, and convenient. Specific location details are on each event page — and we always recommend booking early!
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6. Interested in Sponsorship? (Let’s Talk Visibility + Value)
Want your brand in front of the right people, in the right way, at the right time? Our sponsorship opportunities are customizable, creative, and designed to deliver ROI. From thought leadership to branding to curated meetings — let’s create something impactful. Drop us a line and we’ll cook up something special.
2026 Sponsorship Opportunities Now Open
A variety of exposure options are available for services and technology providers interested in meeting an engaging with brand marketers. Our Connection Cafe is the prime place for networking throughout the NEMOA conference and offers an opportunity to showcase any swag or materials for attendees to collect. To position your company as a thought leader, consider co-presenting a case study with a client, or leading an intimate roundtable discussion on a topic aligned with your business objectives, or joining one of our interactive panel discussions.
For maximum exposure, sponsor a networking reception, or the badges, lanyards, key cards, the options are endless. NEMOA is a non-intimidating friendly environment where brand marketers feel comfortable opening up and engaging on their challenges, which is the ideal environment to make long-lasting partnerships.
Partner with us.
DOWNLOAD PROSPECTUS
For more information download the event prospectus. -
7. How Do I Network? (Spoiler: It’s Easier Than You Think)
We make networking feel natural — not awkward. From structured roundtables and topic lounges to networking receptions and interactive sessions, there are plenty of ways to meet people who matter to your work (and might just become collaborators or friends). Just bring your curiosity — we’ll handle the rest.
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8. NEMOA Rising Star Nominations Are Open
Thank you for your interest in the NEMOA Rising Star Program! The nomination period is open!
For any questions, please contact us at erika@momentumevents.com





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9. History of NEMOA
About Nemoa


NEMOA is a non-profit 501(c)(6) trade organization.
Founded in 1947 as the New England Mail Order Association, NEMOA began with a few pioneering mail-order companies like Johnny Appleseed’s and Brookstone, who came together to share insights and strengthen their industry. Over the past 75+ years, NEMOA has grown beyond its New England roots and broadened its membership to include a diverse range of catalog and e-tail companies, along with suppliers and service providers supporting direct-to-consumer businesses. Today, as the National Etailing & Marketing Organization of America, NEMOA is one of the nation’s most active multichannel merchant associations, dedicated to educating, connecting, and inspiring marketers. Through biannual educational summits and year-round member resources, NEMOA supports the evolving needs of direct marketers across the U.S., Canada, and Europe. While membership spans over 200 companies, all are welcome at NEMOA events, fostering a community where industry professionals can exchange ideas, overcome challenges, and innovate their strategies.
Who are NEMOA’s members?
NEMOA’s member companies come from all across the US, Canada and Europe; they are catalogers, retailers, e-marketers, suppliers and more.
What are NEMOA’s primary activities?
NEMOA is the founder of the only national summit dedicated to catalogers & etailers.
BECOME A MEMBER
Podcasts
NEMOA Podcasts: Where eCommerce Leaders Connect, Learn & Inspire
Tune in to the latest conversations with industry experts, thought leaders, and innovators shaping the future of eCommerce, marketing, and retail. Each episode offers valuable insights, actionable strategies, and behind-the-scenes stories from the leaders of top consumer-facing brands.

…NEMOA…that’s why we’re here…to learn new things and continue lifelong learning!”
NEMOA board president Steve August, and VP of Marketing at Road Scholar, sits down with Jason Thomson at the April 2024 NEMOA Summit in Boston to talk about the excitement and buzz of the NEMOA summit, AI generated headshots, postal rate increases, first timer and veteran NEMOA summit advice, and much more!
By Steve August
Audio Player

O Captain! My Captain!
J Schmid’s President and CEO, Brent Niemuth, sat down with Jason Thomson at the April 2024 NEMOA Summit in Boston. Brent, also a NEMOA Board Member, discusses Dead Poets Society, storytelling, his love of print, the correlation of emotions and buying decisions, and much more!
By Brent Neimuth

My biggest piece of advice – always come up with new ideas and TEST THEM!
Young marketer, and NEMOA 2024 Rising Star Award winner Alice Shaw, Campaign Analyst at Road Scholar, sits down with Jason Thomson at the April 2024 NEMOA Summit in Boston to talk about AI, rising star awards, using emojis in subject lines, testing methods, and much more!
By Alice Shaw

When asked how to be an effective listener, Alie Reynolds responded with, “Internal mantra of “say less”…every interaction you have with your customer is a conversation!”
Your marketer, and NEMOA 2024 Rising Star Award winner Alie Reynolds, Customer Retention Manager at Gardener’s Supply Company, sits down with Jason Thomson at the April 2024 NEMOA Summit in Boston to talk about how her real estate experience led her to the e-commerce industry, being an effective listener to build relationships with your customers, omnichannel strategies, campaigns, and much more!
By Alie Reynolds

You are helping children all across this nation get the things they want for birthdays and Christmas!
Your marketer, and NEMOA 2024 Rising Star Award Winner Khristina Spence, Associate Account Director at Belardi Wong, sits down with Jason Thomson at the April 2024 NEMOA Summit in Boston to talk about being introduced to direct mail in 2021, at-home/work organizational skills to limit stress and maximize productivity, learning experiences, listening skills gained from NEMOA, and much more!
By Khristina Spence





















