6th Annual Promotional Review Summit

The Promotional Review Event of the Year is Back!

October 13-14th, 2025

The Notary Hotel, Philadelphia, PA

Evaluate Strategies for Measuring Effectiveness, Streamlining Workflow, and Ensuring Compliance of your Promotional Review Operations in an Ongoing Uncertain Regulatory Environment

Previous Attendees

Target Audience

This summit is designed for pharmaceutical professionals involved in promotional review, including Regulatory Affairs, Medical Affairs, Legal (PRC/MLR), Marketing, and Compliance teams. Ideal for those focused on navigating FDA/OPDP requirements, accelerating review timelines, ensuring cross-functional alignment, and maintaining promotional integrity in an evolving regulatory environment.

Networking

Engage with peers and experts across regulatory, medical, legal, and marketing functions through interactive panels, live Q&A, our potluck session, and curated networking sessions. Share best practices, discuss common challenges, and build valuable connections with professionals shaping the future of promotional review in pharma.

Program Design

This program offering practical insights on streamlining PRC/MLR processes, staying compliant with evolving FDA guidance, and improving collaboration across regulatory, medical, legal, and marketing. Sessions focus on real-world challenges, emerging technologies, and strategies to optimize review efficiency and promotional effectiveness.

Christi Bruce

Promotional Excellence & Standards For Advertising & Promotion Head

SANOFI

Colleen Davenport

Vice President Regulatory Affairs

RADIUS HEALTH

Leah Donohue

Manager, Promotional Review Operations

SUPERNUS PHARMACEUTICALS

Zoe Dunn

President & CEO

HALE ADVISORS

Larry Herring

Senior Director, Regulatory Affairs, Advertising & Promotion

MERZ AESTHETICS

Rishi Kadiwar

VP Strategy

LIVEWORLD

Ashley Long

Medical Affairs

SK LIFE SCIENCE

Ana Rasack

Associate Director Promotional Material Review Chair

MENARINI STEMLINE

Melissa Sadowski

Director, US Advertising and Promotion

EMD SERONO

Kristi Sanford

Head, US Content Clearance and Peer Education

UCB

Darshna Vasani

Associate Director in Promotion Compliance

OTSUKA

Gary Wieczorek

Director, Regulatory Affairs, U.S. Advertising and Promotion

ABBVIE

10:00AM

7:45 am EST

Registration and Networking Breakfast

8:45 am EST

Co-Chairs Opening Remarks

Zoë Dunn

President & CEO

HALE ADVISORS

9:00 am EST

FIRESIDE CHAT: Law and Order: The OPDP Unit

Uncertainty is the Hot Word in Town, Let's Discuss Regulatory Trends and the Recent Changes in OPDP and How it Affects PRC/MLR

Melissa Sadowski

Director, US Advertising and Promotion

EMD SERONO

9:45 am EST

PANEL DISCUSSION: Getting PRC Ready to Launch

Explore the Nuances of Product Launches and the Optimal Ways to Bring Your PRC Teams Onboard While Fostering Collaboration with Marketing Teams

Darshna Vasani

Associate Director in Promotion Compliance

OTSUKA

Ashley Long

Manager, Medical Affairs

SK LIFE SCIENCES

Ana Rasack

Associate Director Promotional Material Review Chair

MENARINI STEMLINE

Christi Bruce

Promotional Excellence & Standards For Advertising & Promotion Head

SANOFI

10:30 am EST

Networking Break

11:00 am EST

Free Vaccines with Every 2253 Submission

11:45 am EST

I Do Give a DAM!

Focus on the Execution of the DAM and How it Should Complement with Modular Content

Learn how to effectively implement DAM systems that support seamless modular content workflows
Explore best practices for aligning DAM with MLR processes to ensure speed without sacrificing compliance
Discover how DAM can unlock efficiencies in content creation, review, and deployment across channels

12:30 pm EST

Lunch Break

1:30 pm EST

LIVEWORLD Session

2:15 pm EST

CFL Guidelines Recent Enforcement Actions

Deep Dive into the Latest Warning Letters Issued and Discuss What the Trends Are

Unpack the Latest Warning Letters – Analyze recent enforcement actions to understand where companies are falling short under CFL guidelines
Identify common themes and trends in violations to proactively adjust your promotional strategies
Gain practical insights to help PRC/MLR teams navigate CFL compliance with more clarity and confidence

3:00 pm EST

Networking Break

3:30 pm EST

Dear Diary: The DAY-TO-DAY of PRC/MLR Professionals

Discuss the Daily Activity of Review Teams and Share Best Practices on How to Keep your PRC/MRL Streamlined

Kristi Sanford

Head, US Content Clearance and Peer Education

UCB

4:15 pm EST

Interactive Potluck Session 3.0

Ask our Expert Panel Members Questions Regarding any Aspect of MLR-PRC. We Will Collect Questions Throughout the Day and Then Have them Answered

Larry Herring

Senior Director, Regulatory Affairs, Advertising & Promotion

MERZ AESTHETICS

Leah Donohue

Manager, Promotional Review Operations

SUPERNUS PHARMACEUTICALS

Gary Wieczorek

Director, Regulatory Affairs, U.S. Advertising and Promotion

ABBVIE

5:00 pm EST

Cocktail Reception

6:00 pm EST

Day One Concludes

7:45 am EST

Registration and Networking Breakfast

8:35 am EST

Co-Chairs Recap of Day One and Welcome to Day Two

Zoë Dunn

President & CEO

HALE ADVISORS

8:45 am EST

Escalations!

Identify the Situations that Call for Additional Peers to Get Involved, How to Exhaust and When to Educate by Escalating

Use escalation moments as opportunities to clarify guidance, build consensus, and strengthen future decision-making
Explore strategies to resolve challenges constructively by exhausting internal alignment before moving upward
Learn to recognize red flags and determine when an issue truly warrants cross-functional or leadership involvement

9:30 am EST

Hiring, Onboarding and Choosing Agencies

Manage Your Agency Partners Effectively, Discuss Best Practices on Working with them and Selecting the Right Agency for the Right Projects

Discover best practices to get new agency partners up to speed quickly and integrated seamlessly with your team
Gain tips for managing agency relationships effectively while maintaining compliance and quality control
Learn criteria and strategies to choose agencies that align with your brand, compliance needs, and project goals

10:15 am EST

Networking Break

10:45 am EST

CASE STUDY: How is AI Helping PRC/MLR?

Explore Concrete Applications on How AI is Being Successfully Used to Expedite and Support PRC/MLR Operations

Explore real-world examples of how AI technologies are accelerating review workflows and boosting efficiency
Learn how AI supports PRC/MLR teams by identifying compliance risks and streamlining content analysis
Understand the potential of AI to transform promotional review while maintaining rigorous regulatory standards

11:30 am EST

FIRESIDE CHAT: DTC Ads & Social Media

Learn How Companies are Adapting and Reacting to DTC Commercials' Final Rule and the Changes Being Made in Social Media Presence to Avoid Regulatory Action

Gary Wieczorek

Director Regulatory Affairs

ABBVIE

12:15 pm EST

Lunch Break

1:15 pm EST

Foundational Building - Processes and Metrics for MLR/PRC

Analyze How to Successfully Measure your MLR/PRC Effectively, Reducing Review Rounds Becoming More Effective

Master Key Performance Metrics – Learn how to track and analyze metrics that truly reflect MLR/PRC effectiveness and impact
Discover strategies to streamline workflows and minimize back-and-forth in the review process
Implement best practices that enhance consistency, speed, and compliance across promotional review teams

2:00 pm EST

PANEL DISCUSSION: The Coordinator's Importance & Potential

Engage on the Importance of the Coordinator Role and the Future Career Paths Coordinators Can Explore

Leah Donohue

Manager, Promotional Review Operations

SUPERNUS PHARMACEUTICALS

Melissa Sadowski

Director, US Advertising and Promotion

EMD SERONO

2:45 pm EST

Conference Ends

This event has passed!

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$2295

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$3495

A limited and exclusive room block is available for our 6th Promotional Review Summit. To take advantage of our discounted room rate please click here.

Please note there is only one official, exclusive housing block for this event. Any other channels for booking reservations are not authorized. If you are contacted by a 3rd party housing company claiming to have a relationship with Momentum Events Group LLC, its event and/or The Notary Hotel; these companies and others like it are not in any way affiliated with us.

Why Sponsor?

Think of this as the anti-expo; delivering high-quality content and the right quantity of high-level attendees so you can:

Stand out as a Premier Solution Provider: We’re offering a limited number of sponsorship opportunities to showcase a selection of top solutions that address a variety of challenges.
Fully Engage with Decision Makers: Our top-notch content is designed for very Senior Leaders. We’re not building a massive audience across all levels of seniority, but a curated group of highly-qualified prospects with buying authority.
Be Seen as a Thought Leader: We have a very limited number of speaking spots for sponsors which allows us to position Presenting Sponsors as elite providers solving major pain point(s) that relate to the industry-expert-led agenda

Sponsorship and Exhibitor Opportunities Now Open

Limited Speaking Opportunities

Position yourself as a Thought Leader and Premier Solution Provider by securing an exclusive spot on the agenda. Presenting Sponsors also get top-tier branding and premium Exhibitor benefits. There are openings for:

General Session Presenter
General Session Panelist(s)
Track Session Presenter(s)
Pre or Post-Event Webinar Host(s)
A seat on the Conference Advisory Board alongside Industry Leaders

Exhibit Sponsorship

8×10 Exhibit Space
Prominent Branding: (Logo Size and Positioning based on Sponsorship Level)
- Company Logo on all event signage
- Company Logo in all marketing communications (email, print, social media, website, etc.)
- Company Logo and Description listed in Conference Mobile App
All-access attendee passes (# depends on Sponsorship Level)
Discount on additional passes (% depends on Sponsorship Level)
Opt-In Attendee list

Custom Sponsorship Opportunities

Whatever your goals, we can customize a sponsorship package that will fit your needs and budget.

Meet and mingle with key decision-makers in a casual atmosphere by hosting a social event for attendees.
Let us create a lasting virtual community for you to nurture long-term relationships well beyond the 2-day event.
Boost your visibility on-site while making a good impression by branding a high-profile amenity or hand-out.

Here are a few examples of custom sponsorship opportunities and add-ons:

Host an Invite-only Dinner for a hand-selected group of up to 20 key decision-makers.
Throw a Cocktail Reception for all attendees to network over drinks and snacks.
Facilitate a Lunch & Learn for up to 15 of your top prospects to dive in on their challenges/pain points so you can demonstrate tailored solutions/use-cases.
Sponsor a Virtual Event to create lasting engagement with attendees before and/or after the conference.
Be an exclusive sponsor of:
- Event WiFi with branded landing page
- Charging Station in networking area
- Tote Bags or Lanyards given to each conference attendee
- Seat-drop: have promotional items placed at each seat in conference room

"My Favorite conference to attend"

PRB Coordinator

Chiesi USA

"Very Educational, especially the PotLuck "Real world experiences" Enlightening!"

Sr. Brand Marketing Specialist

Mallinckrodt Pharmaceuticals

"First time attending the conference, wonderful people connections, full room discussions were enlightening - a Great Learning Experience"

PRC Project Coordinator

Radius Health

"Collaborative, engaging, and eye-opening. It's a great way to connect with peers and gain knowledge"

Sr. Manager

ArgenX

"Great experience! Enjoyed the interactive approach. Great Speakers!"

Director of Marketing

IBSA Pharma

"A collaborative meeting with like-minded PRC Professionals sharing insights and best practices"

Director, Marketing Ops

Intuitive

"A safe space to educate and share best practices with your industry peers"

Manager, Business Operations

CS Seqirus

"Inspiring, Insightful and Impressive"

RCPL

Sanofi

"Opened my eyes to working in a regulated world"

MarCom Director

Miltenyi Biotec

Frequently Asked Questions

1. Why Should I Attend? (aka: What's In It for Me?)

TOP REASONS TO ATTEND

-Engage and interact with Regulatory, Marketing, Medical, Legal, Solution Providers and Agencies all in the same room, we are changing how PRC events should be and you need to join us to see it for yourself!

-Explore what the regulatory landscape is looking like, 7 Warning letters in 7 years, what to expect moving forward from enforcement agencies

-Are you ready to receive a warning letter? Let’s work on having an enforcement action plan in place

-Learn how companies are reacting to DTC Commercials’ final rule

-Build and update SOPs to streamline processes and improve efficiency

-Discuss how to optimize your Digital Asset Management (DAM)
2. Who Should Attend? (Hint: It Might Be You)
This event is designed for pharmaceutical, biotech, and medical device professionals with responsibilities in the following areas:

All the key players that perform Promotional and Legal Regulatory Reviews:
- Promotional Review / Promotional Materials / PRC / MPRC / PMRC
- Regulatory Promotion & Advertising / AdPromo / AdProm / PromoAd
- Compliance
- Regulatory Affairs
- Marketing Operations
- Medical Affairs
- General Counsel & Legal Affairs
- Medical Information/Writer
- Advertising & Promotion
- Content & Social Media Marketing
- Medical Communications/MSL
- Copy Editors
- Labeling
- Medical Affairs
- Commercial Operations
- Health Economics / Outcomes / HEOR
3. Can I Register a Group? (Squad Goals: Activated)

Yes! Bring your crew. Whether it’s your department, your leadership team, or your whole company — group registration is easy and comes with perks. Discounts? You bet. Better collaboration back at the office? Definitely. Reach out to us for custom group packages and let’s make it a team experience.

Interested in Group Rates?

Email Arianne Leclair at Arianne@momentumevents.com to secure the best group discounts
4. What’s the Event About? (The Elevator Pitch)

The Promotional Review Event of the Year is Coming Back for its 6th Edition!

Momentum Event’s 5th Promotional Review Summit focused on a variety of pressing topics that are having an impact on PRC / MLR teams such as DTC Commercials, CFL guidelines on Social Media, OPDP Submissions, SOPs, warning letters, enforcement action, modular content innovation and more!

We brought back our Potluck session and the interactive roundtable sessions, and our attendees loved them.
5. Interested in Sponsorship? (Let’s Talk Visibility + Value)

Want your brand in front of the right people, in the right way, at the right time? Our sponsorship opportunities are customizable, creative, and designed to deliver ROI. From thought leadership to branding to curated meetings — let’s create something impactful. Drop us a line and we’ll cook up something special.

2025 SPONSORSHIP OPPORTUNITIES ARE NOW OPEN

Sponsorship is a great way to enhance your brand’s visibility and help you connect with top-level decision-makers, innovators, and industry disruptors. There are a number of ways to maximize branding opportunities at the summit.
6. How Do I Network? (Spoiler: It’s Easier Than You Think)

The Promotional Review Event of the Year is Back!

October 13-14th, 2025

The Notary Hotel, Philadelphia, PA

Previous Attendees

Target Audience

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Networking

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Program Design

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Featured Speakers

Meet the Minds Behind Our Awesome Event

Christi Bruce

Colleen Davenport

Leah Donohue

Zoe Dunn

Larry Herring

Rishi Kadiwar

Ashley Long

Ana Rasack

Melissa Sadowski

Kristi Sanford

Darshna Vasani

Gary Wieczorek

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Program Agenda: Day One

October 13th

10:00AM

Welcome

10:00AM

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10:00AM

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Program Agenda: Day One

October 13th

10:00AM

Welcome

10:00AM

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10:00AM

Welcome

10:00AM

Welcome

10:00AM

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Welcome

Interested in Becoming Part of the Speaking Faculty?

Event Agenda: Day One

October 13, 2025

7:45 am EST

Registration and Networking Breakfast

8:45 am EST

Co-Chairs Opening Remarks

9:00 am EST

FIRESIDE CHAT: Law and Order: The OPDP Unit

9:45 am EST

PANEL DISCUSSION: Getting PRC Ready to Launch

10:30 am EST

Networking Break

11:00 am EST

Free Vaccines with Every 2253 Submission

11:45 am EST

I Do Give a DAM!

12:30 pm EST

Lunch Break

21 North Juniper Street,
Philadelphia, PA, 19107, US