
JUNE 22-23, 2022
Hyatt Regency, Morristown, NJ
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*Only available to professionals who are part of a pharmaceutical, medical device or biotech company

In 2020, pharmaceutical companies turned to their PR professionals and agencies to get out messages about drug supply, patient support, public health reminders, vaccine updates and COVID protocols. However, now it is more important to focus on “the next normal” and understand how healthcare and pharmaceutical professionals can improve relationships with the public and their employees in this ‘post covid-19’ world.
Communications professionals held a pivotal role in strengthening the bond between the public and pharmaceutical brands. However, there is a bit of controversy within the public. Those who believe in science and the vaccine and those who are a bit skeptical on waiting on more data and have some more questions. However, professionals believe it is their time to demystify science and relay clear messages out to understand on a more simpler level on what the public wants to hear and facts compared to messaging from the FDA and the government that has not been relatively connecting with the public.
SPEAKER HIGHLIGHTS
TOP REASONS TO ATTEND
- Understanding where and how to shape your business strategies within your organization due to the increased importance of communication teams and roles
- Leveraging communication to connect with patients and making the public to be confident enough to openly communicate
- Focusing on an insight-driven and audience-centric approach to ensure stakeholders and professionals relay the message to the public in a meaningful way
- Discuss how to improve marketing and communications with HCPs by utilizing tools to determine data and KPIs
- Determine sustainable long-term and short-term goals and how you would want to grow your organization
WHO SHOULD ATTEND
Pharmaceutical, Biotechnology, and Medical Device Public Relations Practitioners whose responsibilities include:
- Communications: Corporate/ Brand/ Internal/ External/ Integrated/ Multichannel/ Crisis
- Public Relations/Media Relations
- Marketing
- Public Affairs/Government Affairs
- Public Policy
- Community Relations/Advocacy Relations
- Social Media
- Brand Managers
- Product Managers
Secondary Market
- Communications Agencies
- Publications
- Data Analytic Firms
Marquee Partner
Sponsor
SPONSORSHIP OPPORTUNITIES ARE AVAILABLE
If you are interested in Sponsorship Opportunities, please contact Jayson Mercado at jayson@momentumevents.com for more information.